As Omnesoft’s Marketing Strategist, you will lead the development and execution of holistic marketing strategies across digital and traditional channels—driving measurable growth, brand visibility, and high-value client acquisition.
You will own the end-to-end marketing funnel, from ideation to performance analytics, always iterating based on the latest industry insights and emerging technologies.
You’ll collaborate closely with Product, Sales, and Leadership—combining sharp analysis, creative experimentation, and strategic vision to accelerate Omnesoft’s global expansion.
Architect and execute multi-channel strategies: SEO, SEM, content, paid social, influencer, ABM, and more.
Stay ahead of trends in AI, automation, Web3, and other emerging technologies.
Run bold marketing experiments and iterate based on performance metrics.
Lead campaign measurement, A/B testing, funnel analytics, attribution modeling, and ROI analysis.
Own creative brand direction across campaigns, websites, and digital materials.
Develop and refine lead generation and nurture programs across the funnel.
Collaborate with cross-functional teams including Product, Sales, and Customer Success for GTM strategy.
Manage paid media and influencer initiatives to maximize budget impact.
Explore and deploy new tools, channels, and techniques to maintain competitive edge.
Present KPI dashboards and strategic insights regularly to leadership.
What You’ll Do in Your First Year
First Month: Understand product, audience, and evaluate existing strategy for fast wins.
First Quarter: Launch performance-driven campaigns and build team alignment.
Six Months: Scale acquisition strategies and present growth results to C-level.
Full Year: Establish Omnesoft as a B2B SaaS marketing leader across KPIs.
Requirements
Core Qualifications
3+ years in marketing strategy and execution (SaaS/B2B preferred).
Experience with SEO/SEM, performance marketing, creative testing, and CRO.
Proficiency in GA, HubSpot, SEMrush, A/B testing, and automation.
Strong awareness of digital trends: AI marketing, UGC, and social commerce.
Excellent written and spoken English with strong copywriting and storytelling ability.
Independent and proactive—comfortable in remote-first, async teams.
Bonus Points
Experience in industrial/manufacturing verticals
SQL/data modeling proficiency
Background in startups or high-growth SaaS
Pay
We offer competitive compensation in
USD that reflects the value we place on our team members' skills and contributions. Specific
salary details will be discussed during the interview.
